Reasons for ChatGPT’s Limits to Creativity
ChatGPT and other LLMs have limited creativity because they build text based on the common associations among words. Creative solutions, in contrast, are built upon the obscure associations of a problem's keywords (NSF funded research). Obscure associations are uncommon but semantically close. (NSF grants: #1534740, #1345439 #1261052, #1127609)
ChatGPT's limits also exist partly because ChatGPT is trained on human-generated text, within which all human blindspots to creativity are present: functional fixedness, design fixation, goal fixedness, assumption blindness, and analogy blindness.